Robert Tönnis – Managing Partner

After his MBA studies in the Netherlands and Germany, Robert started his career as Marketing Manager Football Associations at SPORTFIVE GmbH & Co. KG in Hamburg.

Over one year Robert worked on sponsorships for more than 30 European football associations. Among other things, he finalized a long-term comprehensive Marketing contract with the Bulgarian Football Association (BFU) and thereafter opened a newly-founded subsidiary office in Sofia: SPORTFIVE Bulgaria Ltd. Robert spent some time in Sofia to further develop his knowledge and network of the Bulgarian market.

After one year, he progressed to the position as Region Manager for Bulgaria, Romania, Czech Republic, and Slovakia and extended his responsibilities to media rights.

In 2010 Robert was promoted to Senior Manager Media Rights Central Europe and started working for SPORTFIVE International SA in Geneva, a newly developed unit of Lagardère Unlimited. In this role Robert had the sole responsibility for the acquisition and sale of all kinds of media and marketing rights in his territories.

After spending two years in Switzerland, Robert returned to Hamburg to join as Partner of Playbook International.